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Wednesday, January 03, 2018

Amazon Feature Idea: Delayed Review Reminders

Amazon reviews are useful, but the best reviews come from people who have used the product for months. However, it seems like most reviews posted are from people who have used the product for days. I think human nature is either to be excited about a new purchase and review it shortly upon receipt, or never.

So my idea for a minor, optional Amazon feature would be to let buyers opt-in to be gently prompted to review things weeks/months after purchase. The exact duration of the prompt could be algorithmic, taking into account the nature of the product, and any gaps in the existing distribution of reviews.

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