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Wednesday, May 22, 2019

Highlighting and Annotating on the Web: Business Opportunity for Medium

I read a lot, and I am a big fan of highlighting. For years I have thought good highlighting/annotating of web docs needs to be much easier. I have dabbled with various extensions. They are okay, but still kind of high friction, especially when it comes to sharing--my primary reason for highlighting. At work, I often resort to pasting into a Word doc and using Track Changes.

I would really like this to be a W3C standard and built into browsers (no I don't have all the technical details). But in the absence of that, it seems like a decent incremental opportunity for Medium. (I'm not a big fan of unnecessarily centralized blogging, but just saying...)

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